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When winter descends on the Eternal City, Bvlgari Hotel Roma transforms into a jewel box of light and wonder. From the glittering Piazza Augusto Imperatore to the warm glow of its marble interiors, the Hotel becomes Rome’s most elegant stage for festive gatherings, couture menus, and unforgettable moments. The city has never been more intimate, more radiant, or more yours.
Rome has always been an endless source of inspiration for Bvlgari. This curated series of bespoke walks reveals the Eternal City through the Maison’s lens: discover which brooch was inspired by the sweeping embrace of St. Peter’s Square, which necklace mirrors the form of Castel Sant’Angelo, and how the mosaics of the Baths of Caracalla shaped some of Bvlgari’s most iconic creations.
In the heart of Campo Marzio, where Bvlgari Hotel Roma itself stands, tradition lives on in the same streets where artisans once filled their ateliers. This walking tour takes you into the living heritage of the neighbourhood, from marble workers and mosaic makers to framers and antique dealers.
As night falls, Rome’s treasures are revealed in rare intimacy. You are invited to step behind closed doors for private evening access to the city’s most prestigious palaces, churches, and museums. Away from the crowds, masterpieces and historic collections can be admired as they were meant to be: in stillness, grandeur, and awe.
Beyond the city walls, private lunches and extraordinary discoveries await in Rome’s most beautiful countryside residences. This immersive escape blends nature, architecture, and history, allowing you to uncover the fascinating stories of noble estates while enjoying refined dining in serene landscapes.
The pinnacle of festive indulgence, the Serpenti Suite Experience includes 2 nights in the Hotel’s most exclusive suite, with Champagne and bespoke amenities by Chef Niko Romito. Enjoy breakfast in-suite or at Il Caffè, then choose between a private visit to the Serpenti Collection on Via Condotti or a 90-minute treatment at the Bvlgari Spa by Augustinus Bader. With 24-hour butler service and seamless transfers, it is the ultimate way to celebrate the Eternal City during the holidays.
A jewel on the fifth floor overlooking the Mausoleum of Augustus, where Italian classics are distilled to their purest essence in an atmosphere of mahogany warmth.
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A true temple of wellbeing, the Bvlgari Spa evokes the grandeur of ancient Roman baths, where marble columns rise from shimmering waters and coloured glass bathes the space in a soft, golden light. Spanning 1,500 square metres, this sanctuary features eight treatment rooms, a Spa Suite with a green onyx bath, and a 20-metre indoor pool whose mosaics draw inspiration from the celebrated Baths of Caracalla. Every ritual is elevated by exclusive treatments designed by Augustinus Bader.
At Bvlgari Hotel Roma, Christmas is not simply celebrated, it is elevated into an experience of light, culture, and refinement. From curated encounters across the Eternal City to festive moments within the Hotel’s walls, this is Rome, differently: timeless, intimate, and unforgettable.
